Software & Services

Intuitive User Interface

The IDeaS Car Park Revenue Management System provides a quick overview of your business and supports in-depth analysis of your data through user-friendly design elements prioritized and presented in colorful, straight forward graphs and charts.

Key parking performance indicators provides a clear view to the information most important to you. View business for a day, week or month. Along with a quick overview of your business, the user can also configure alert condition further enhancing the ability to 'manage by exception'.

Product Identification

A crucial first step in the pricing and revenue management process for parking is correct Product Identification. This involves analysis of historical transactional data to understand previous patterns of use, alongside identification of the key target market segments. From this, the parking products to be offered can be designed and the right pricing strategy determined.

Pricing/Opportunity Cost

At the heart of IDeaS Car Park Revenue Management System is a module that computes the expected rate of the last available unit of inventory – what we call "Opportunity Cost." The Opportunity Cost approach championed by IDeaS Revenue Solutions is used to develop the optimal price for the next unit of inventory to be sold. All capacity management, pricing, forecasting and optimization decisions are based on understanding the expected marginal revenues and marginal costs relevant to that particular decision. 

Demand Forecasting Process

Demand typically exhibits regular patterns based on the time-of-day, day-of-week and season-of-year. It also exhibits trends (growth in demand due to growth in the economy at large) which can be projected forward in order to estimate future demand in each market segment. However, there is uncertainty associated with the future demand for various products. The correct management of the risk corresponding to this uncertainty is what provides the revenue leverage. IDeaS Car Park Revenue Management System forecasts both the demand and the corresponding uncertainty. 

Software as a Service (SaaS) Deployment

IDeaS Car Park Revenue Management System is implemented via Software as a Service (SaaS) deployment with very little infrastructure, guaranteeing small upfront costs and easy implementation. There is no new equipment to purchase or maintain and no need to tap your existing IT resources.